The start of another new year is the perfect time to reflect on your company’s goals and lay the groundwork for success in 2024. One important step in this process is to evaluate the tools and technology you use on a daily basis, such as your in-house label printing system.
Let’s look at a few common business goals and how upgrading to a full-color on-demand label printer can help you reach them:
Goal #1: Reduce Waste
Material waste doesn’t just take a toll on our environment; it also translates to unnecessary business expenses. By reducing label waste in your operations, you can better control costs and lower your environmental impact.
Rather than storing a large inventory of pre-printed labels that may never be used, an on-demand color label printing system allows you to print the exact quantity of labels you need, when you need them. It all adds up to a leaner, more cost-effective and environmentally-friendly labeling process.
Goal #2: Streamline Operations
Is your label printing workflow as efficient as it could be? If you’re currently adding black-and-white barcodes to pre-printed color labels with a thermal transfer label printer, there’s a better way.
When you switch to an advanced on-demand color label printer, like the Epson ColorWorks C6000 label printer, you can print your own color labels with full-color graphics and variable data, such as barcodes, QR codes or batch numbers. Because the C6000 series color inkjet label printers are ZPL II compatible, they can easily replace existing thermal label printers that only print in black and white. Eliminating the extra step of printing barcodes separately saves time and improves efficiency throughout the label printing process.
Goal #3: Minimize Errors
If you’re not already using color-coded identification labels, consider how the addition of color label printing can help to reduce errors and boost productivity. Color is a powerful visual tool, especially in fast-paced manufacturing, distribution and e-commerce environments. Utilizing full-color labels can streamline tasks such as location and contents identification, as well as order fulfillment and handling processes.
Goal #4: Improve Flexibility
As the world learned in 2020, a nimble business is often a successful business. Upgrading to an on-demand label printing system allows your operation to remain agile and adapt quickly to changes, such as updated industry regulations or recalls. This higher level of label printing flexibility also positions your company to respond to shifting market demands, test new branding or even create small-batch product variations.
Ready to Take Your Business to the Next Level in 2024?
Make 2024 the year to finally upgrade your label printer and experience all the benefits of full-color, on-demand label printing.
General Data has everything you need for your on-demand color label printing set-up, from industry-leading Epson ColorWorks inkjet label printers to label design and software and versatile label media. Our team of label printing experts will guide you through the process, helping you design and build the on-demand color labeling solution that meets your needs and budget.
Contact us today to learn more about our label printing solutions designed to help you work smarter, enhance your productivity and improve your bottom line.
