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3 Clever Ways to Customize Labels for Holiday Promotions

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As the holiday season draws closer, businesses of all sizes are looking for ways to connect with customers and drive sales before year-end.

Wondering how to make your products stand out amid all the holiday hustle and bustle? 
We have three ideas to help you customize product and packaging labels for the holiday season:

1. Add a Touch of Festive Flair

To capture the holiday spirit, consider adding festive design elements to your labels such as bold holiday colors, winter-themed patterns and motifs, or even metallic accents. With custom product label printing from General Data, you can choose from a combination of quality inks, top coatings and finishes to give your labels a special look and feel during the holiday season (or all year round)!  

2. Create Limited-Edition Packaging Labels

Swapping out traditional labels for holiday-themed packaging labels is another affordable and effective way to draw interest to your products. Creating a sense of exclusivity encourages customers to act quickly or risk missing out. Additionally, holiday-themed packaging labels can evoke a sense of nostalgia and emotional appeal that resonates with customers, making your products all the more memorable. 

3. Surprise and Delight with Seasonal Shipping Labels

The holiday season brings a flurry of online deliveries. If you have an e-commerce brand, consider creating seasonal shipping labels for a fun and unique way to enhance the unboxing experience for your customers.

With Epson®’s new Label Boost™ Software and an Epson ColorWorks® on-demand inkjet label printer, it’s easy to enhance your shipping labels with full-color graphics and text. You can add seasonal designs, special holiday promotions and discounts or even QR codes to your shipping labels — the possibilities are endless! 

Get Ahead of the Holidays with Customized Labels

Whether you choose professionally printed custom labels or an on-demand label printing solution, General Data is the label partner you can count on to make your products shine.

Don’t wait — see how our label printing experts can help you boost your brand and maximize customer engagement with eye-catching labels for the holiday season and beyond.

Request a free custom label quote or contact us to learn more about our selection of on-demand label printers!